We are pleased to present an excerpt from Chapter 13 of Luke Wroblewski’s forthcoming book Web Form Design: Filling In the Blanks (Rosenfeld Media, 2008). — Ed.
I’ll just come out and say this: sign-up forms must die. In the introduction to this book I described the process of stumbling upon or being recommended to a web service. You arrive eager to dive in and start engaging and what’s the first thing that greets you? A form. Read the rest of the article.