A model (from Middle French modèle//aew),is a person who is employed to promote, display, or advertise commercial products (notably fashion clothing) or to serve as a visual object for people who are creating works of art.
Modelling ("modeling" in American English) is considered to be different from other types of public performance, such as an acting, dancing or being a mime artist. The boundary between modelling and performing is, however, not well defined, although such activities as appearing in a movie or a play are almost never labelled as modelling.
Types of modelling include fashion, glamour, fitness, bikini, fine art, body-part and commercial print models. Models are featured in a variety of media formats including books, magazines, movies, newspapers, and TV.
Scope of Project
This project will include male and female models of the following types, however some types may warrant an off-shoot project of their own.
- Fashion modelling - this type should be a sub project. It should include Runway modelling, Supermodels, and Plus-size models. If someone wants to create one, go for it! If not, I will get around to it.
- Glamour models - focuses solely on sexuality. Therefore, there are no requirements to be a glamour model other than the ability to pose seductively. Glamour models can be any size or shape. There is no industry standard for glamour modelling and varies greatly by country. For the most part, glamour models are limited to modelling in calendars, men's magazines, such as Playboy, lingerie modelling, fetish modelling, music videos, and extra work in movies. However, extremely popular glamour models often transition into commercial print modelling appearing in swimwear and lingerie campaigns.
- Gravure idols - A gravure idol (グラビアアイドル), often abbreviated to gradol (グラドル), is a Japanese female model who primarily models in magazines, especially men's magazines, photobooks or DVDs. Gravure idols, in most cases, emphasize their sexual attractiveness and often model in swimsuits or lingerie.
- Pin-up girls - A pin-up girl, also known as a pin-up model, is a model whose mass-produced pictures see wide appeal as popular culture. Pin-ups are intended for informal display, e.g. meant to be "pinned-up" on a wall. Pin-up girls may be glamour models, fashion models, or actresses. (This could also be a separate project)
- Alternative models - any model that does not fit into the conventional model types and may include punk, goth, fetish, tattooed models or models with distinctive attributes. This type of modelling is usually a cross between glamour modelling and art modelling. Not all alternative modelling is overtly sexual and some is considered extremely tasteful and artistic.
- Parts models - Some models are employed for their body parts. For example, hand models may be used to promote products held in the hand and nail-related products. They are frequently part of television commercials. Many parts models have exceptionally attractive body parts, but there is also demand for unattractive or unusual looking body parts for particular campaigns.
- Fitness models - Fitness modeling focuses on displaying a healthy tone physique. Fitness models usually have defined muscles groups both major and minor groups. The models' body weight is heavier due to muscle weighing more than fat; however, they have a lower body fat percentage because the muscles are toned and sculpted. Fitness models are advertised in magazines. Sometimes they are certified personal fitness trainers. However, many athletes are fitness models.
- Commercial print and on-camera models - Commercial models generally appear in print ads for non-fashion products, and in television commercials.
- Promotional models - A promotional model is a model hired to drive consumer demand for a product, service, brand, or concept by directly interacting with potential consumers. A vast majority of promotional models typically tend to be attractive in physical appearance. They serve to provide information about the product or service and make it appealing to consumers. While the length of interaction may be short, the promotional model delivers a live experience that reflects on the product or service he or she is representing. Marketing campaigns that make use of promotional models may take place in stores or shopping malls, at tradeshows, special promotional events, clubs, or even at outdoor public spaces.
- Spokesmodels - "Spokesmodel" is a term used for a model who is employed to be associated with a specific brand in advertisements. A spokesmodel may be a celebrity used only in advertisements (in contrast to a "brand ambassador", who is also expected to represent the company at various events), but more often the term refers to a model who is not a celebrity in their own right. A classic example of such spokesmodels are the models engaged to be the Marlboro Man between 1954 and 1999.
- Trade show models - work a trade show floorspace or booth, and represent a company to attendees. Trade show models are typically not regular employees of the company, but are freelancers hired by the company renting the booth space. They are hired for several reasons. Trade show models make a company's booth more visibly distinguishable from the hundreds of other booths with which it competes for attendee attention.
- Convention models - A convention model is an assistant that works with a company's sales representatives at a trade show exhibit. They are used to draw in attendees and provide them with basic information about product or services. Convention models may be used to distribute marketing materials or gather customer information for future promotions.
- Art models - pose for any visual artist as part of the creative process. Art models are often paid, highly skilled human subjects, who aid in creating any work of art that includes the human figure. The most common types of art created using models are figure drawing, figure painting, sculpture and photography, but almost any medium may be used. Although commercial motives dominate over aesthetics in illustration, its artwork commonly employs models. For example, Norman Rockwell used his friends and neighbors as models for both his commercial and fine art work. Models are most frequently employed for art classes or by informal groups of experienced artists that gather to share the expense of a model. Models are also employed privately by professional artists.