The Star Ledger – January 1, 2008 
Geni: Existing Web sites often retooled themselves to add a "social networking" component in 2007, a year notable for the elevation of Facebook to near Google-like stature. With Geni, the Web got an online genealogy spot that’s slick, fun and, with its social networking features, makes it easy to connect far-flung family members in collaborative genealogy projects. Click one button and you see your family tree. Click another and you’ve got your brother-in-law’s or your grandmother’s.